Contests were held Saturday and Sunday at Coco's sites in Southern California as part of the restaurant chain's Pies for a Purpose promotion.
The promotion will give a pie on a customer's behalf when they purchase one pie and a second at a reduced price for a local food bank.
The contests continue next weekend, with one taking place from 4:30 to 5:30 p.m. Sunday at the Coco's at 4360 Mills Circle Road, Ontario.
Velasquez was one of four adults who participated in Sunday's event, which called for each contestant to eat the filling of a whole pie as fast as they could.
The winner received $100 in pre-loaded gift cards. The second-place winner took home a $50 gift card.
Each contestant received a Coco's T-shirt and a pie to take home.
About eight youngsters participated in the contest to win a $25 gift card, a T-shirt and a pie to take home.
Velasquez, a former Redlands East Valley High School student, said he participated with friend Dillon Sala, also 18 and of Mentone, for fun.
"Me and him got the last two spots available," Velasquez said.
He said he wasn't surprised he won but was happy and said he would use his winnings for new BMX parts and tickets to a metal rock show.
The event in the restaurant's parking lot was sponsored by KOST-FM (103.5) and Catalina Restaurant Group, operators of both Coco's and Carrows.
Jim Kensinger, executive vice president of operations for the Coco's chain owner, Catalina Restaurant Group, said the restaurant's location was prime when it came to catching one's eye either driving or walking by.
"The purpose is to bring attention to the charitable program that we're running, and so far it has been successful," he said. "It's just a way to involve the community with our Coco's."
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