APTOS -- "Aptos Village Way" is the most popular choice for the name of a new street that eventually will run through the heart of the planned Aptos Village development, parallel to Soquel Drive, according to a county news release issued this week.

Coordinated by outgoing 2nd District Supervisor Ellen Pirie, the monthlong street-naming contest drew more than 430 responses by the deadline this week, with "Aptos Village Way" winning twice as many votes as any of the other choices, according to the release.

Among them were "Rafael Castro," honoring a landowner whose parcel included the land where Aptos Village now stands; "Sawmill Road," for the sawmill located on Aptos Creek in the 1800s; and "Apple Barn Street," for a long-standing apple-packing shed that has since been turned into an antiques market.

Community members also suggested other names such as "Bike Jump Place," "Steve Colbert Street" and "Aldrich Lane," in honor of Lucille Aldrich, who started the Aptos Fourth of July Parade, according to the release. "Pirie Place" also was suggested, but Pirie said, "No, absolutely not!"

The street will run parallel to and north of Soquel Drive and connect Trout Gulch and Aptos Creek roads.

The informal balloting was organized by Pirie, who spearheaded the Aptos Village Plan and development proposal during her 12 years on the Santa Cruz County Board of Supervisors. Votes were cast at meetings and online.

Road names typically are suggested by developers, then approved by Emergency Service personnel to ensure the name is not duplicated elsewhere, the release says.

Pirie wanted the community involved in the selection, just as the community was involved in the creation of the Aptos Village Plan. Pirie is retiring and will be replaced next month by current Santa Cruz police spokesman Zach Friend.